Membership Trifold
Developed a creative system that makes a connection between the physical routine of a workout and the various amenities available within the facility. By structuring the content into digestible segments, we can retain the viewers attention and appeal to those who are interested in joining the Rec Center. By using the brand elements in a fresh and dynamic ways—such as shape and color—we’re able to break up the space visually, creating a sense of movement and energy that mirrors the physical activity within the center. The overall design approach is meant to attract potential members by showcasing the highlights of the Rec Center as a energizing and welcoming environment.
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